About KYROS B2B

A small team.
A precise process.
Global results.

We're a lean, specialized B2B lead generation agency based in India — built around a single belief: that qualified pipeline shouldn't depend on luck, volume, or guesswork. It depends on method.

Headquartered in India — delivering campaigns across North America, Europe, UK, SEA & Middle East
940+
B2B revenue teams served globally
2M+
Qualified leads delivered to date
60+
Industries with active campaigns
6 yrs
Refining our lead generation process
Our Mission

We exist to make
B2B pipeline predictable

Too many great companies waste time chasing cold prospects, burning budget on bad data, and watching their sales teams struggle with unqualified leads. We built KYROS to fix that — permanently.

01
Quality over quantity, always

We'd rather deliver 50 perfectly qualified MQLs than 500 contacts who were never going to buy. Every lead we deliver is one your team actually wants to call.

02
Transparency is non-negotiable

You know exactly what we're doing, who we're targeting, and what results we're delivering — every single week. No black boxes, no vague reporting.

03
Small team, sharp execution

Our size is a feature, not a limitation. Every campaign is handled by senior team members — not outsourced to junior staff or automated away. You get our best work every time.

04
We win when you win

Our business model is built on campaign renewals and long-term relationships — not one-off transactions. Your pipeline growth is the only metric that matters to us.

"We started KYROS because we kept seeing the same problem — smart B2B companies with great products, stuck because they couldn't predictably fill their pipeline."

— KYROS Founding Team, Pune, India
North America
Europe & UK
India & SEA
Middle East
APAC
India-based. Globally competitive.

Operating from Pune, India — we combine deep B2B expertise with the agility and cost-efficiency of a world-class offshore team. Our clients get senior-level strategy at a fraction of the cost of Western agencies.

Our Methodology

The KYROS Lead Engine —
How we build your pipeline

Six years of refinement distilled into a repeatable, measurable process. Every campaign runs on the same engine — customised to your ICP, market, and goals.

1
Phase 1 · Days 1–2
ICP Definition & Account Intelligence

Before we write a single line of outreach, we spend time deeply understanding who your ideal customer is. Not just firmographics — but buying triggers, pain points, decision-making hierarchy, and competitor landscape. This foundation is what separates precision targeting from spray-and-pray.

ICP Workshop TAM Mapping Competitor Analysis Buying Trigger Research
What we produce
ICP Document — firmographic, technographic, psychographic profile
Target Account List — 500–5,000 accounts scored and tiered
Persona Map — key titles, responsibilities, and pain points
48hr
From brief to campaign-ready ICP & target list
2
Phase 2 · Days 2–4
Data Sourcing & Contact Enrichment

We build your prospect list from scratch — no recycled databases, no shared lists. Each contact is individually sourced, verified for accuracy, and enriched with direct email, phone, LinkedIn profile, company financials, and recent intent signals. Data accuracy is guaranteed at 94%+.

Email Verification Direct Dial LinkedIn Profiles Intent Signals Firmographics
Data sources we use
Proprietary database — 12M+ verified B2B contacts
Real-time verification — email & phone checked at point of use
Intent data — 300+ sources monitored for buying signals
CRM enrichment — your existing contacts updated automatically
94%+
Guaranteed data accuracy rate on all leads
3
Phase 3 · Days 3–5
Messaging Strategy & Campaign Build

Every campaign gets a bespoke messaging framework — not templates. We develop multi-touch sequences for email, LinkedIn, and phone that speak directly to each persona's specific pain point. Messaging is A/B tested from day one to optimise reply rates continuously.

Email Sequences LinkedIn Outreach Cold Call Scripts A/B Testing
Sequence structure
Touch 1: Personalised email — problem-led opener
Touch 2: LinkedIn connection + message (Day 3)
Touch 3: Follow-up email with social proof (Day 6)
Touch 4–6: Phone + value content + final ask
6–8
Touchpoints per prospect across all channels
4
Phase 4 · Ongoing
Multi-Channel Outreach Execution

Our SDR team executes outreach across email, LinkedIn, and phone simultaneously — creating multiple points of contact without overwhelming the prospect. Each touchpoint is timed, tracked, and personalised. We handle every reply, objection, and follow-up so your team stays focused on closing.

SDR Execution Inbox Management Objection Handling Reply Management
Channels we execute on
Cold email — personalised, high-deliverability sequences
LinkedIn — connection requests, InMail, DM sequences
Cold calling — direct dial SDRs, script + objection handling
Content syndication — 1,200+ B2B publisher network
Higher reply rates vs. single-channel outreach
5
Phase 5 · Ongoing
Lead Qualification & BANT Verification

Every respondent goes through our qualification process before they're passed to your team. We verify Budget, Authority, Need, and Timing through discovery calls, tele-verification, or structured email qualification — depending on your threshold. If they don't qualify, they don't reach you.

BANT Framework Tele-Verification Custom Criteria HQL Filtering
Qualification criteria
Budget — confirmed budget range or approval authority
Authority — decision-maker or strong influencer confirmed
Need — clear pain point matching your solution
Timing — active evaluation within agreed timeframe
100%
Of leads verified before delivery to your team
6
Phase 6 · Weekly
Delivery, Reporting & Continuous Optimisation

Every Friday, qualified leads, booked appointments, and enriched contact records are delivered to your CRM. Alongside them, you receive a full campaign performance report and your Campaign Manager's optimisation plan for the week ahead. Your campaign never flatlines.

CRM Sync Weekly Reports Campaign Optimisation Lead Replacement
Weekly delivery includes
Qualified MQLs / HQLs with full BANT notes
Confirmed appointments synced to your calendar
Enriched contact records pushed to CRM automatically
Performance report with optimisation actions
Every Friday
Guaranteed weekly lead delivery & reporting
Tools & Technology

The stack behind every campaign

We invest in best-in-class tooling so your campaigns benefit from the most accurate data, highest deliverability, and most reliable outreach infrastructure available.

Every tool in our stack is vetted for data compliance, GDPR alignment, and performance at scale. You don't need to worry about the infrastructure — that's entirely on us.

GDPR Compliant
CCPA Ready
SOC 2 Aligned
Apollo.io
Data & Prospecting
Instantly
Email Outreach
LinkedIn Sales Nav
Social Outreach
Aircall
Cold Calling
6sense
Intent Data
HubSpot / Salesforce
CRM Integration
ZoomInfo
Data Enrichment
Lusha
Contact Verification
Outreach.io
Sequence Automation
The Team

Small team. Senior expertise.

Every person at KYROS is a specialist. No account managers passing work down a chain — the people you meet are the people who run your campaign.

RK
Rohit Kapoor
Founder & Head of Strategy

8 years in B2B demand generation. Built revenue programs for SaaS companies across India, UK, and North America before founding KYROS.

ABM Demand Gen SaaS GTM
PM
Priya Menon
Head of Campaign Operations

Oversees all active campaigns. Former operations lead at a global B2B agency. Expert in multi-channel sequence design and SDR management.

Sequences SDR Management CRM Ops
AS
Aniket Shah
Head of Data & Intelligence

Leads our data sourcing, verification, and enrichment function. Built our proprietary 12M+ contact database and quality assurance process.

Data Quality Intent Data Enrichment
NK
Neha Kulkarni
Lead Copywriter & Messaging

Writes all outreach copy and messaging frameworks. Specialist in cold email that gets replies — her sequences average a 22% open-to-reply rate.

Cold Email Copywriting A/B Testing
Plus 4 dedicated SDRs and campaign specialists

Our core team of 8 is supported by a dedicated pool of trained SDRs who exclusively execute KYROS campaigns. Every SDR goes through our 3-week induction programme before touching a live campaign — no exceptions.

Global Reach

India-based.
Globally delivered.

Operating from Pune, India gives us a unique advantage — world-class talent, deep B2B expertise, and the ability to run campaigns across time zones at a fraction of Western agency costs.

Headquarters
Pune, Maharashtra, India

Our entire team — strategy, data, operations, and SDRs — is co-located in Pune. This tight-knit structure means faster communication, tighter quality control, and zero coordination gaps across your campaigns.

🇺🇸 North America
USA & Canada. SaaS, IT Services, Fintech, Manufacturing. EST & PST campaigns.
🇬🇧 United Kingdom
London-focused. Financial services, professional services, and tech sectors.
🇪🇺 Europe
DACH, Nordics, Benelux. Multi-language campaigns available on request.
🇮🇳 India & SEA
Domestic India + Singapore, Malaysia, Indonesia, Philippines campaigns.
🇦🇪 Middle East
UAE, Saudi Arabia, Qatar. Enterprise and government-adjacent campaigns.
🌏 APAC
Australia, New Zealand, and broader Asia-Pacific market campaigns.
6
Global markets
24/5
Campaign coverage
IST+
All time zones covered

Ready to put our process
to work for your pipeline?

Book a free 30-minute call. We'll walk you through exactly how we'd approach your market, your ICP, and your growth goals.

No lock-in contracts
Campaign live in 48 hours
Lead replacement guarantee